ISOMETRIC
DASHBOARD
Context
Data visualisation allows complex data to be presented in an easy to digest and engaging way, Schroders deals with a vast amount of large complex data and applying a visual motion treatment to it allowed Schroders to create an engaging dashboard of data for it's sales teams.
​
Approach
Conceptual take on flat charts and graphs. I took artwork from our Illustrator and created an isometric grid in AE with a continuous camera movement panning across all data sets. The challenge was to visually represent the data and find a 'short and fun' movement for this. We decided that small buildings to represent each sector helped carry forward the easy to visualise nature of the overall aesthetic.
​
Result
Deployed as presentation accompanying videos and re-worked into browser based tools such as Tableau. The visual difference from static JPG charts gave stakeholders and management an alternative option when presenting data.
​
Brand: Schroders​​​​​​​
Deliverables: Social, Global website
Role: Editor, Motion Designer​​​​​​​
Art Direction by: Gemma Zhang
Software: After Effects, Illustrator
